Catherine Marriott

"People are talking about AI agents and they are super overwhelming but you feel like a bit of an AI master when you have made a chipp app and it's so easy! I want to create more apps and then think about how I can support others who were intimidated, like I was, to join and surprise themselves the way I did!"

Background

Catherine Marriott – Catherine Marriott Coaching & Consultancy Ltd
Experience: 21 years in UK Criminal Justice Sector, 10 years in Leadership
Current Status: Newly self-employed consultant and coach
Chipp & Chipp Academy member.

Pre-Chipp Challenges

Before using Chipp, Catherine faced several challenges as she transitioned from employment to self-employment. She struggled with marketing, building a website, and acquiring clients. Although she tried using ChatGPT, she found its capabilities limited for her needs. Additionally, she wanted to move beyond relying on “cookie-cutter” PDF surveys to engage with clients.

Chipp Experience

Catherine became actively engaged in Chipp Academy lessons and live workshops, which helped her quickly get up to speed. She successfully created and embedded her first leadership skills audit app, and noted that the Chipp team provided prompt and supportive assistance whenever she needed it. With this momentum, she is already planning a second app to help with personal introductions.

As Catherine describes: "I started working my way through the academy lessons and joined the live workshop calls.  It was important for me to try it out as soon as I had finished the lessons so it was fresh in my brain.  They showed some other examples, like faith bot, and I was blown away (tried it myself).  I was super excited because it means that I can create the background info once (and amend it in the background) but the client side doesn't see that and gets to interact with what feels like a more personal experience."

"I think that will be a game changer for how I engage with potential clients and their first impression of me.  So I have created a chipp app, uploaded an outline of my leadership programme and some of the key development / skills areas and then told chipp that it was taking the role of a leadership development coach, taking them through a skills audit. "

"I've them embedded the code into my website and, voila, people can now play with it.  I'm so excited about it, I'm going to create another one, this time so that people can find out more about me as a person.

I did get a bit stuck a few times, and pinged a few messages to Maaria who was super quick to help, with simple and supportive responses that helped me progress quickly.  So grateful!"

Impacts of Using Chipp & Chipp Academy

1. Significant boost in confidence

2. Transformed vision of possible offerings

3. Excitement about website launch with integrated Chipp apps

4. Shift from feeling technically intimidated to feeling empowered!

Future Vision

Looking ahead, Catherine is planning to build multiple Chipp applications and is eager to help other coaches overcome their own intimidation around AI. She’s focused on building a quality digital presence before her official launch and is excited about the many unexplored possibilities that lie ahead.