We made a huge mistake. Then we built a platform to fix it.
For the past year, we've been trying to show up in ChatGPT, Claude, Perplexity, and the rest of the AI search engines. We thought we were doing everything right.
Then we discovered our own host was blocking the AI bots from crawling our content.
We were invisible. And we had no idea.
So we did what we always do — we built a platform to fix it. And on Thursday, April 23, we're running a free 90-minute workshop to show you exactly how it works, how to use it on your own site, and how agencies are turning this into a $2K–$12K/month service line.
The Rules of Search Just Changed
Most marketers haven't noticed yet. Here's what the data says:
- AI-referred traffic is up 527% year-over-year
- It converts 4.4x higher than organic search
- Gartner projects traditional search traffic will drop 50% by 2028
- Only 23% of marketers are doing anything about it
The businesses showing up in ChatGPT, Claude, Perplexity, Gemini, and Google AI Overviews are capturing the traffic that used to go to Google. The ones that aren't are getting quieter every month — and most don't realize it's happening.
GEO Isn't SEO
Generative Engine Optimization is a completely different discipline. AI engines don't care about your backlink profile. They care about:
- Citability — AI-cited passages cluster in a specific 134–167 word range with specific structural properties
- Crawler access — many sites accidentally block AI bots in robots.txt (we did)
- Brand mentions across YouTube, Reddit, Wikipedia, LinkedIn — these correlate 3x more strongly with AI citation than backlinks
- Schema markup — the structured data telling AI engines what your site actually is
- E-E-A-T signals — authorship, credentials, primary sources
Only 11% of citations overlap between ChatGPT, Perplexity, and Google AI Overviews. Each engine has to be optimized differently.
What You'll Walk Away With
You'll walk away with:
- A live audit of your own site. We'll run it on the call.
- The GEO Audit Agent template inside Chipp — a team of 6 AI specialists led by a GEO Strategist:
--AI Visibility Analyst
--Platform Optimizer
--Technical SEO Auditor
--Content & E-E-A-T Analyst
--Schema Architect
--Report & CRM Agent
It audits any website on demand.
- The agency sales playbook — how agencies are pricing GEO retainers at $2K–$12K/month. Discovery scripts. Cold email templates. Objection handling.
- Platform-specific optimization guides — what ChatGPT cites vs. what Perplexity cites vs. what AIO cites.
Who This Is For
- Marketing leads and in-house SEO teams — add GEO to your 2026 strategy
- Agencies and consultants — add a high-margin service line your clients don't know they need yet
- Founders — most of your competitors aren't optimizing for AI search. This is your window.
The Bigger Picture
What's happening with AI tools like Chipp isn't "AI for marketers" or "AI for dentists." It's helping agencies become AI agencies, accountants become AI accountants, consultants become AI consultants.
Chipp is becoming the platform where all of your business information lives — and gets put to work. GEO is one of the clearest examples of that. We use it ourselves. On Thursday, we'll show you how to use it too.
GEO: SEO for AI
Thursday, April 23, 2026 · 11:00 AM – 12:00 PM
Free · Online